• Aug 18, 2025

The Cult of MEDDIC and MEDDPICC – and Why Recruitment Needs Its Equivalent

  • Marcus Lynch
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MEDDIC built world-class sales habits. Zinger does the same for recruiters: simple, repeatable actions that drive lasting performance.

  • Jul 16, 2025

Over-egging the pudding risks you being a day late, a buck short…     

  • Marcus Lynch
  • 0 comments

Perfection kills momentum in recruitment. Zinger helps recruiters take fast, effective action with simple, repeatable habits that drive results.

  • Jul 15, 2025

Recruitment’s answer to Canggu’s wheatgrass shots

  • Marcus Lynch
  • 0 comments

Loose routines made my holiday better - and they do the same for recruiters. Zinger helps build simple, repeatable habits that drive big performance.

  • Jun 23, 2025

Recruitment CRM: Still a Tool or Just Dead Weight?

  • Marcus Lynch
  • 0 comments

Are recruitment CRMs still worth it in 2025-or just legacy clutter? If they’re not driving action, are they dragging us back? Let’s talk.

  • Jun 10, 2025

From No to Know: The TA Shift You Can’t Ignore

  • Marcus Lynch
  • 0 comments

Outdated hubris costs you. TA drives strategy - build trust, partner early, and stop chasing work. Where do you stand with Talent Acquisition?

  • May 26, 2025

The Fine Line Between Building Your Brand and Overposting

  • Marcus Lynch
  • 0 comments

What do you think about LinkedIn selfies at airports... where posters comment on an upcoming revolutionary think tank. Hot air, or marketing brilliance?

  • May 19, 2025

The Knockout Move I Learned From the Best Recruiter I Ever Hired

  • Marcus Lynch
  • 0 comments

Those who worked with me over the years might speculate on who this is; million dollar biller for as long as I can remember, slightly unorthodox, larger than life...

  • May 12, 2025

Be Careful Not to Overcook Your Lunch-&-Learns

  • Marcus Lynch
  • 0 comments

Why less good (and relevant) training is much better than lots of pointless (or the wrong) training...

  • May 5, 2025

How Picking the Perfect Avocado Can Help You Choose Recruitment Training

  • Marcus Lynch
  • 0 comments

Recruiter training, like avocados, requires trusting your gut. Over-analysis paralyses; action reveals truth. Test, adapt, commit. Perfection comes from doing, not deliberating.

  • Apr 28, 2025

2B/2B

  • Marcus Lynch
  • 0 comments

What can recruiters learn from my 76-year-old Auntie reciting Shakespeare's "To be or not to be" soliloquy? Plenty.

  • Apr 21, 2025

The Flaws in Traditional Recruitment Onboarding (And How to Fix Them)

  • Marcus Lynch
  • 0 comments

Follow orders or "figure it out?" Broken onboarding costs you talent & $$$. Zinger is the middle ground.